All the World's A...

                                All the world’s a tweet,

And all the men and women merely tweeters;

They have their retweets and their lists;

I think it is a requirement that writers must use social media channels to push their 'author brand' through daily 'engagement'. It pisses me off when I see writers whom I admire for their craft and self-awareness taking time to retweet praise for themselves in an unironic way (some at least, such as Joe Abercrombie, seem to be happy to take a rise out of themselves).

In terms of Twitter, my favourite authors would be Hilary Mantel, who set up an account purely to make sure the name was taken and has never tweeted; and Thomas Pynchon, who doesn't have an account, or, at least, not a publicly acknowledged one.